What is Google Trends? Google Trends is an amazing free tool that gives you a great view of what people are searching for. It records the number of searches for a given keyword or topic at any given time and across different regions and languages. Imagine it as a live pointer for what people want to know now. That said,...
Many website owners assume that having a secure password is enough to prevent cyberattacks. However, hackers are becoming smarter, using advanced techniques to bypass basic security measures. Without a strong security strategy, your website could be vulnerable to malware, phishing, and data theft. So, what can you do to strengthen your defences? Let’s dive into key website security measures that...
Your brand has a great website and a modern app, but you are still trying to understand why no one interacts with it. This dilemma is not unique to your brand but one faced by many brands. At the end of the day, mobile apps generate revenues, connect users, and increase brand awareness. But how do you stand out in...
If not today, then when is the case with online reputation management as the world around becomes more digitally evolved. With more people relying on reviews before purchasing or even visiting a store or website, you must implement a strong ORM in your digital marketing strategy as a business. Just as we often seek a minimum rating of 4 out...
Have you ever felt disheartened while dealing with your CMS due to its inflexibility to create dynamic content experiences on multiple platforms? Traditional CMS platforms have always been the preferred solutions but they have their share of glitches. In the fast-paced world of today, where agility and flexibility are the king, headless CMS platforms are a clear winner. At Hashtag Orange, we don’t...
With competition intensifying in almost every sector, enterprises need more than just a digital presence they need prominence. Managing an enterprise website involves many moving parts team coordination, technical challenges, and aligning with business goals. Enterprise search engine optimisation offers an edge by crafting strategies specifically designed to tackle the complexities of large organisations and their unique digital footprints. What...
