For most businesses, SEO is a long-term and cost-effective marketing strategy. However, when it comes to SEO optimisation, one overlooked yet crucial aspect is anchor text optimisation. While much focus goes on keywords, meta descriptions, and backlinks, anchor text often goes unnoticed. In this blog, we will delve into the world of anchor text optimisation, understanding its importance, how...
The rise of AI cybersecurity has been both a blessing and a challenge. While artificial intelligence has equipped businesses with sophisticated defence mechanisms, it has also empowered cybercriminals to launch more advanced attacks. Here at Hashtag Orange, we’re always a step ahead, offering tailored cybersecurity solutions that anticipate and neutralise these risks. Let’s explore how we can tackle the challenges...
With technology advancing at breakneck speed, SEO strategies have shifted considerably. The inclusion of AI in SEO practice marks a crucial milestone. AI's influence on SEO is irrefutable, and this evolution has altered how search engines decode queries and prioritize web pages. To help our clients stay ahead and excel in the AI-focused SEO landscape, we continuously innovate and adapt....
In the digital era, speed and stability can make or break your online presence. Google's Core Web Vitals have raised the bar for what's expected from a website. At Hashtag Orange, we've cracked the code on how to improve Core Web Vitals for various industries. Let's explore how we do it and why it's crucial for your online success. What...
A robust digital presence is now imperative for any new or old restaurant. Diners must be able to locate your business swiftly across various platforms. One highly effective method to enhance your online visibility is through SEO for restaurants. Your digital profile is crucial as online ordering transforms the conventional restaurant model. Establishments with online ordering generate more revenue, and...
