In today’s online world, search engine ranking isn’t about adding keywords to your content. It involves context, applicability, and intent of use. That is why Semantic SEO comes onto the scene. At Hashtag Orange, great content connects with people and search engines. As AI, voice search, and conversational search grow in popularity, it’s key to understand how search engines interpret...
With technology advancing at breakneck speed, SEO strategies have shifted considerably. The inclusion of AI in SEO practice marks a crucial milestone. AI's influence on SEO is irrefutable, and this evolution has altered how search engines decode queries and prioritize web pages. To help our clients stay ahead and excel in the AI-focused SEO landscape, we continuously innovate and adapt....
Developers can make several common SEO mistakes during the development of an e-commerce website. These mistakes can render a website non-search-engine-friendly and have a negative impact on search engine visibility and overall performance. Here are some common SEO mistakes that developers should avoid: Ignoring Mobile Optimization: With the increasing use of mobile devices, it's essential to ensure that your e-commerce...
As competition intensifies in 2025, being found online will be more important than ever for agents and brokers in real estate. SEO has become a must-have tool for real estate agents and brokers wanting to be seen and secure new clients. Here is an overview of applicable SEO for real estate agents, brokers, and some helpful tips for maxing out...
When improving search rankings, webmasters stress content and backlinks, yet technical SEO counts are just as important. Perhaps lesser-known in this regard is the robots.txt file. This simple text file is of prime importance in telling search engines what they may crawl and what they may not. According to Ahrefs, misconfigured robots.txt files are present in more than 17% of...
For most businesses, SEO is a long-term and cost-effective marketing strategy. However, when it comes to SEO optimisation, one overlooked yet crucial aspect is anchor text optimisation. While much focus goes on keywords, meta descriptions, and backlinks, anchor text often goes unnoticed. In this blog, we will delve into the world of anchor text optimisation, understanding its importance, how...
